KPN connects jubilee SAIL 2025

KPN is once again on board as the main sponsor of SAIL! In 2025, the largest freely accessible event in the Netherlands will return for a triple anniversary: the ^10th edition and 50 years of SAIL, during the ^750th anniversary of Amsterdam. From 20 to 24 August, more than two million visitors, crew members and skippers from all over the world are expected to come together in our capital city. 'SAIL 2025: United by Waves' stands for five days of fraternization along the IJ, with KPN as the main sponsor and indispensable 'connectivity partner'.

The upcoming anniversary edition promises to be another connecting mega event. As main sponsor, KPN makes it possible for the many crews, the more than two million visitors and all fans to be connected carefree during SAIL. In addition, KPN provides secure and fast mutual connectivity for the entire SAIL organization. Among other things with additional mobile coverage on and around the IJ and with the SAIL Social Boot . As a result, millions of visitors, at the event, at home or on the road, can enjoy #SAIL2025 to the fullest. KPN also made a crucial contribution to SAIL in 2010 and 2015.

Joost Farwerck, CEO at KPN: “SAIL2025 is about the power of mutual connection. Between people, on and around the water. This is therefore a unique opportunity for us to ensure good connectivity for everyone in this area, where hundreds of thousands of visitors come every day, with our people, technology and expertise. We look forward to supporting this special anniversary edition of SAIL, during Amsterdam’s birthday.”

Mitra van Raalten, director of the SAIL Amsterdam foundation: “KPN is a dream partner for SAIL: sustainable, innovative and successfully connecting. It is fantastic that KPN is once again on board to help make the upcoming anniversary edition possible. KPN ensures a good connection for visitors, crew and everyone in the organization! In this way, we work together towards August 2025: when ships from all over the world will moor in our capital city celebrating its anniversary!”

In addition to KPN, the KPN Mooiste Contact Fonds (MCF) is also contributing to SAIL 2025. Mark Versteegen, director of KPN MCF: "SAIL is by and for everyone, and should therefore be as accessible as possible. That is why the fund makes the so-called 'SAIL Together' cruises possible. During these cruises, approximately 6,000 people are invited, for whom social contact and a visit to SAIL are not self-evident. Accompanied by 600 KPN employees, they board various ships and experience the anniversary edition from the water." With this participation, the KPN Mooiste Contact Fonds is one of the Social Impact Partners of SAIL 2025.

About SAIL 2025:
SAIL 2025 (20 to 24 August 2025) is organised by the SAIL Amsterdam Foundation. The foundation was established in 1977 after the success of the first SAIL edition in 1975, in honour of 700 years of Amsterdam. In 2025 we will therefore celebrate a triple anniversary: 10 editions and 50 years of SAIL during the 750th anniversary of our capital. As the largest event in the Netherlands, SAIL is only possible with the help of countless volunteers, partners and sponsors. RTL, Booking.com, Heineken, Sligro, Tommy Hilfiger, Verpact, Heren2 and KPN are already on board as Presenting Partners (main sponsor). More information at www.sail.nl or via the SAIL app, available in the various app stores. SAIL 2025: United by Waves.